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TPI Global (formerly Tech Providers, Inc.)
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http://www.tpiglobalsolutions.com
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Group Product Manager
Posted: 06/17/2025
2025-06-17
2025-08-10
Job Number: 25729550
Job Description
Open for W2 only with USC or GC
Title: Group Product Manager
Duration: 06+ Months contract and will extension
Location: Remote
Position Description
Duties:
Skills:
Title: Group Product Manager
Duration: 06+ Months contract and will extension
Location: Remote
Position Description
Duties:
- Ecosystem Marketing Strategy: Develop and execute marketing plans that amplify our role in the stablecoin ecosystem—including wallets, developer platforms, exchanges, and partner integrations.
- Partnership Enablement & Co-Marketing: Collaborate with Client and Partnerships teams to create joint messaging, launch plans, case studies, and go-to-market campaigns.
- Events & Thought Leadership: Lead our presence at key industry events, design USDC activations, and work with comms to strengthen our position as the USDC and stablecoin leader across social media and press.
- Institutional Programs: Create and manage marketing content and campaigns tailored to enterprise and institutional audiences (e.G., educational collateral, rewards programs, webinars).
- Cross-Functional Collaboration: Partner with the retail PMM to ensure cohesive messaging and support joint initiatives when ecosystem and retail priorities intersect.
- Measurement & Reporting: Define success metrics, analyze campaign performance, and optimize based on results.
Skills:
- Product Marketing Strategy –Ability to craft and execute go-to-market plans tailored to both ecosystem and institutional audiences.
- Content Creation –Strong writing skills to produce messaging, collateral, case studies, and thought leadership content.
- Campaign Management –Experience planning, executing, and optimizing integrated marketing campaigns.
- Event Marketing –Ability to plan activations, represent the brand at industry events, and align event strategy with broader marketing goals.
- Understanding of Stablecoins/Crypto Ecosystem –Familiarity with blockchain, stablecoins (like USDC), wallets, developer tools, and crypto exchanges.
- Web3/Fintech Awareness –Insight into how decentralized and traditional financial systems intersect.
- Institutional Financial Services Knowledge –Understanding of institutional customer needs and enterprise B2B marketing.
- Cross-functional Collaboration –Proven ability to work with Client, Partnerships, Sales, Product, and Comms teams.
- Partnership Marketing –Experience in co-marketing and joint GTM initiatives with partners.
- Stakeholder Management –Comfort operating in a matrixed organization with many stakeholders.
- Metrics-Driven Decision Making –Ability to define KPIs, analyze campaign performance, and make data-backed decisions.
- Strategic Planning –Long-term thinking around ecosystem growth and partner enablement.
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