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Marketing Campaign Operations Analyst

Royal Oak, MI

Posted: 07/14/2022 Job Number: 17336356

Job Description

Job Title: Marketing Campaign Operation Analyst  
Location:  100% Remote
Duration: 6+ Months (Possibility of Extension)  
 
Responsibilities
  • Work with marketing managers and vendors to understand requirements of marketing campaigns
  • Pull customer audience extracts using various criteria and from multiple sources (SQL databases, HANA databases, Excel files, flat files, etc.) to support the marketing campaigns
  • Create Customer Segments and Journeys in Microsoft Dynamics CRM Marketing application
  • Able to meet Service Level Agreements and deadlines
  • Identify ways to improve data reliability, efficiency, and quality
  • Propose solutions to improve processes and proactively drive resolution to those solutions
              
Skills and Qualifications
  • Must understand marketing and database concepts
  • Understanding of data relationships, and data extraction techniques (like SQL)
  • Experience using Excel, SQL, Python
  • Experience with Microsoft Dynamics
  • Must be able to work with multiple data sources
  • 5+ years overall experience required
  • 2+ years of demonstrable experience working with data
  • Good communication skills, adept at virtual collaboration
  • Comfortable in pushing the conventional thinking to drive change and innovation
  • Passion for data and analytics
  • Works well with technical, marketing and management teams
  • Understanding of the relationship between business requirements and business objectives to actionable recommendations
  • Comfortable with metrics, measurements; ability to assist in the development of the measurement strategy
 

Meet Your Recruiter

Maya Kelly

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